BLOG · WEB PERFORMANCE
Method, real cases and tools to improve loading, responsiveness and stability, with no shortcuts for the tests.
What to measure before, what to check during and how to monitor after: a three-phase method for migrating a site without losing performance, or for noticing right away…
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Limits on quantity, metrics and scores, checked at every release with Lighthouse CI and monitored on real data: how to define a performance budget and make it work…
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Ads that shift the text, auctions that hog the processor, infinite scroll and paywalls: how to keep advertising revenue and reading experience together.
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How content-visibility defers the rendering of off-screen content, how contain confines recalculation to components, what container queries change and which scripts can be replaced with CSS.
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Page cache, critical CSS, JavaScript delay and the other features of optimization plugins: benefits, risks, conflicts, and the practice of serving tests a different page from the one…
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Why some properties cost far less than others, how the compositor keeps animations smooth even when the main thread is busy, will-change, scroll-linked animations and effects on INP…
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What happens when traffic multiplies, how to estimate a site’s capacity, how to run a realistic load test and how to prepare site and infrastructure for Black Friday…
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Selective style loading, theme.json, JavaScript and the DOM: where block themes have a structural advantage, where they can weigh things down and how to evaluate a theme regardless…
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The cost of analytics, pixels and behavior analysis tools, how to govern the tag manager, what changes with server-side tracking and when lighter tools are enough.
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